Client Adoption Success Team (CAST)

Increase your customer awareness adoption rates with complimentary, full-service marketing support from Paymentus. Our creative team is dedicated solely to the world of bill pay, enabling you to meet your specific marketing and product adoption goals.

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Paymentus CAST proven performance graph

PROVEN PERFORMANCE

EXPERIENCE AN IMMEDIATE AWARENESS AND ADOPTION LIFT

Paymentus clients leveraging CAST experience a significant increase in transaction volume adoption rates* compared to those who rely on organic growth. Our mix of marketing materials and support ensures we surround your customers with timely, relevant information that promotes the full benefits of your bill pay platform.

*Internal Data

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IN-HOUSE EXPERTISE

MARKETING SUPPORT FROM EXPERIENCED PROFESSIONALS

CAST is comprised of designers, writers and account managers who serve as your adoption marketing specialists. From PR campaigns to digital advertising, print materials, toolkits and more, our team of payment professionals delivers customizable, tailored marketing materials to address your unique needs and customers.

BILLER MARKETING SUPPORT AT NO COST TO YOU

CAST is a complimentary service with one goal in mind: your success.

Responsive

Work with a dedicated team that is built for maximum agility to quickly meet your needs with relevant marketing materials.

Collaborative

Our team works in full partnership with yours, creating customized campaigns that address your specific needs.

Comprehensive

Deploy a wide range of materials including press releases, digital campaigns, social media posts, bill inserts and in-person signage.

Paymentus client adoption success team incentive campaign

CAST CAPABILITY HIGHLIGHTS

INCENTIVE PROGRAMS

Let us help you drive adoption of your online bill payment platform with special incentive-based programs including sweepstakes and promotions. Whether you’re looking to drive online payments or want to push a specific feature such as paperless eBilling or AutoPay, our team handles everything from creative development to fulfillment of the prize or offer.

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CAST Client Story

Achieving Digital Payment Growth Amongst the Cash Preferred

With 82% of its residents using non-digital payment methods, College Park needed a solution to both drive most cost-efficient digital payments and promote these offerings. See how the utility provider exceeded its adoption goals with the Paymentus electronic billing & payment solution and CAST.

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CAST CLIENT STORY

AUSTELL NATURAL GAS SYSTEM: RAISING SATISFACTION WHILE GOING REMOTE

Learn how CAST helped Austell Gas go fully remote and raise overall transaction growth by 20%.

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CAST really helped us navigate a program we had no experience with. Having this support makes it a lot easier for us. I was very impressed.”

– Scott Brossman, Shillington’s Borough Manager

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Enter the Era of YouX

When it comes to delivering a superior customer experience, who better to ask than an award-winning restaurateur and TV host. Chef Tom Colicchio joins us to share his unique insights on making people happy and how billers can deliver YouX.

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INCREASE ADOPTION AND AWARENESS WITH COMPLIMENTARY MARKETING FROM PAYMENTUS

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